Arbor AI / Infrastructure for Brand Agents

The way people find and buy things is changing faster than the systems beneath it. Customers now discover and buy across a brand's own site, publisher sites, AI assistants, and agents. Most brands have no consistent way to represent themselves across all of them.

Arbor is a new layer for commerce. It's where brands build agents that represent them everywhere customers are, in their real voice and with their real offers. We've spent 20+ years building commerce and monetization systems at Google. Well-funded, well-advised, and based in Palo Alto.